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The Tourist Board has created a new advisory body on branding Salou

The Tourist Board has created a new advisory body on branding Salou

Salou. Costa Dorada. The last plenary of the Tourist Board has approved the creation of a new advisory body under the name of "Promotion Committee 'will meet at least four times a year to try and complement the work carried out since Board of Directors, consisting of the main tourist associations and PortAventura (Antonio Rubio, a member of the Association of Travel Agents on the Costa Dorada, Joan Calvet, a member of the Association of Tourist apartments on the Costa Dorada; Xavier Blasi, a member of the Camping Association of the Costa Daurada Ebro; Savé Albert, a member of the Hotel Association of Salou, Cambrils and La Pineda, and finally, Oriol Garcia, representative from PortAventura). Thus, in addition to this panel that will advise as to the tourist town we also incorporated the following people Eduard Farriol, David Batalla, Quim Christià, Juan Carlos Capilla and Enrique Lozano. The Councillor for Tourism, Benet Presas, commented on the new members that "these are people with a lot of weight in the sector, surely we can make interesting contributions and to outline actions to improve the end product as a destination Salou and as a brand. " In short, the objectives of the committee are to seek technical advice from outside and create a channel for dialogue and discussion of tourism, said Press. Decisions and / or proposals of this committee will be presented by the Chairman-Councillor of the Tourism Board to take that into consideration. "We intend that this committee becomes a consultative body for strategic issues such as market research, strategic planning to promote the development of the Plan of Action, among others," said the head of the Tourism City of Salou. Aiming ultimately to the assistance of the members it has a financial reward.

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