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Salou, destinació 360 durant tot l'any

Salou reforça la seva promoció com a destinació turística 360

Salou fa temps que treballa per ser gran destinació turística 360, on el visitant i el turista gaudeixi amb el seu patrimoni cultural, històric, gastronòmic i natural, independentment si es tracta d’una família, d’una parella o d’una colla d’amics. En el seu pas per Fitur aquest 2026, Salou ha aprofundit en aquest objectiu, amb una campanya promocional mitjançant un bus turístic de Madrid, que ara es realitza a Barcelona.

Salou Sport: líder del turisme esportiu a la Mediterrània

Salou Sport: la marca de referència del turisme esportiu a la Mediterrània

La marca Salou Sport, impulsada pel Patronat Municipal de Turisme de l'Ajuntament de Salou, neix per consolidar el municipi com la destinació esportiva líder a la Mediterrània. Aquesta estratègia de posicionament es basa en una infraestructura d'elit, un clima privilegiat i un calendari que supera els 200 esdeveniments esportius anuals. L'objectiu: desestacionalitzar el turisme i promoure l'activitat econòmica sostenible els 365 dies a l'any.

A punt la Festa Major d'Hivern i el Cós Blanc

A punt la Festa Major d'Hivern i el Cós Blanc

La Festa Major d'Hivern 2026 de Salou ja està a punt amb un programa d'activitats per a totes les edats, que s'allargarà fins al 9 de febrer, i en el qual destaca el Cós Blanc, la millor festa de la Costa Daurada. Enguany l'inici de la festa anirà a càrrec de l'actor, humorista i showman Edu Soto, que protagonitzarà el pregó el 29 de gener, a les 20 h en el Teatre Auditori de Salou (TAS).

Salou té la primera piscina intel·ligent de Catalunya de la xarxa EPIC

Salou té la primera piscina intel·ligent de Catalunya de la xarxa EPIC

La piscina municipal de Salou ha estrenat un sistema avançat de sensors intel·ligents que permet monitoritzar en temps real l’activitat dels nedadors, reforçar la seguretat i l’experiència dels usuaris, i fer una gestió més eficient de l’equipament. Amb aquesta tecnologia, Salou és el primer municipi de Catalunya que integra la seva piscina en la Red Española de Piscinas Inteligentes Conectadas (EPIC).

Nadal a Salou 2025

Nadal a Salou

Nadal a Salou per a tota la família és el missatge que vol transmetre l'Ajuntament de Salou per convidar tothom a viure i gaudir el Nadal 2024 a la capital de la Costa Daurada. Per això, davant la pregunta què es pot fer a Salou per Nadal, us deixem tots els actes previstos, ben detallats, amb tota la informació del dia, lloc i hora de celebració.

Itinerary, timetables and map of the RallyRacc Catalunya-Costa Daurada

Itinerary, timetables and map of the RallyRacc Catalunya-Costa Daurada

In 2025, the RallyRacc Catalunya-Costa Daurada will take place on 24, 25 and 26 October, with epicenter in Salou and PortAventura. It is the penultimate scoring test for the Spanish Super Championship of Rally (S-CER), with sections of land and asphalt, but there will also be a rally of land and another with special sections of asphalt. Here we inform you of the planned itineraries and the schedules of the competition.

Nits Daurades highlights the model and successful tourism of Salou

The proclamation of Nits Daurades highlights the model and successful tourism of Salou

"Salou has a model tourism, capable of adapting to new demands." With these words the preacher of the Nits Daurades de Salou 2025, the Minister of Business and Labor of the Generalitat de Catalunya, Miquel Sàmper, has highlighted the leadership of the municipality in the main economic sector of the country.

What to do today: Shopping at the Harbour Market in the Espigón

Shopping at the Harbour Market in the Espigón until September 28

To September 17, 2023, visitors and residents of Salou have a new attraction to enjoy summer nights by the sea: the Mercadillo del Espigón. It opens every day to offer various decoration products and accessories.

Salou is committed to offering year-round, higher-quality work

Salou is committed to offering year-round, higher-quality work

Salou City Council has been working for some time to ensure that tourism can offer more and higher-quality work in the municipality. The strategy to achieve this ambitious goal involves above all diversification and innovation. It is precisely in this field that Salou has taken a further step, joining a pilot project of the State Secretariat for Tourism, through Segitur.

Come and be surprised: what to do in Salou

Come and be surprised

On your list of happy moments, there will surely be no shortage of those that you will experience in Salou if you come and let yourself be surprised. You will be seduced by its beaches; You will be captivated by its natural and landscape wealth; You will enjoy knowing the secrets of its history; you will be encouraged to play sports; You will savor its varied and rich cuisine, and you will be able to choose between the most absolute relaxation or a long list of activities and proposals for leisure and fun. Come to Salou and be surprised! What more could you want?

Salou: the place to visit, to live and to be happy

Salou: the place to visit, to live and to be happy

The study by the consultancy firm YouGov, in which Salou appears as the second happiest municipality in Catalonia and one of the 20 happiest in Spain, is the leitmotiv of the promotional campaign for Salou 2025. There is no doubt about it. Salou is the ideal place to visit, to live and to be happy. Salou is the essence of happiness and well-being.

Major Festival of October 30 in Salou

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The RallyRACC Catalunya-Costa Daurada is here

The RallyRACC Catalunya-Costa Daurada is here

On October 18 and 19, 2024, Salou and the Costa Daurada will host the 59th edition of the RallyRACC Catalunya-Costa Daurada, the penultimate round that counts towards the Spanish Super Rally Championship (S-CER), and in which participants compete for 12 championships, trophies or cups. The total route will be 100 km, with 4 timed sections that will be repeated twice and two rounds in Salou.

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Summer Agenda: what to do today in Salou

Summer Agenda: what to do today in Salou

If you come to Salou on holiday you should know that the City Council has prepared an extensive Summer Agenda of activities and proposals for all ages and for all tastes, all of them free, cultural, sports, musical, leisure, or commercial, for the months of July, August and early September. Here you have all the information of the proposals, the days, hours and places of celebration. We will wait for you!

What to do in Salou during Holy Week

What to do in Salou during Holy Week 2024

If you have not yet decided where to spend these days of Easter holidays, do not hesitate and come to Salou. You can rest and do nothing else, which is a more than appealing plan, or choose one of the many possibilities that the capital of the Costa Dorada offers you. Here we leave you some proposals.

The Mare Nostrum Esei Summer Cup hosts 200 soccers teams

The Mare Nostrum Esei Summer Cup hosts 200 soccer teams, 40 women's

From June 22 to 25, 2023, Salou will host the 12th edition of the Mare Nostrum Esei Summer Cup football tournament. 200 national and international teams of young people between the ages of 7 and 18 will participate, of which 40 are women's teams. This means the mobilization of some 4,000 people and between 10,000 and 12,000 overnight stays on the Costa Dorada.

Salou hosts the Mare Nostrum Cup football tournament

Salou hosts the Mare Nostrum Cup, the most important soccer tournament on the Costa Daurada

Between April 6 and 9, 2023, Salou will host the XXII edition of the Mare Nostrum Cup, the most important soccer tournament on the Costa Daurada. It will mobilize more than 25,000 people and 390 teams, with an expected economic impact of 7.5 million euros.

Minister Miquel Iceta endorses Salou's sports bet

Minister Miquel Iceta endorses Salou's sports bet

The Minister of Culture and Sport of the Spanish Government, Miquel Iceta, has endorsed the commitment of the Salou City Council to turn the capital of the Costa Dorada into a leading sports destination. The minister attended the event organized in Madrid, within the framework of Fitur, to present its sports calendar for 2023, with 19 competitions and sports activities in different disciplines.

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